Your Business x legacy

Cultivate a business with 
more meaning, more impact and more joy




You’re ready for a new season.

Your business feels a little (or a lot) different than what you dreamt it to be when you were first starting out. You’re doing good work, you have your pretty office, but you sense that something’s not quite right. You’re still doing a lot of the things that don’t exactly bring you joy.

You yearn to cut away the excess, and finally build a business that’s centred on the work that lights you up.

Because you want more than just a thriving brand and business.

You want to live legacy - to serve people more meaningfully and to make an impact with this business, this life, without emptying yourself in the process. But pruning is scary. It means leaving behind the things you spent effort and time to build.

You don’t have to do it alone. I’m here to help you get fresh focus and cultivate a brand and business that gives you joy.




Hi, I’m Kara-Anne. Over the last 5+ years, I’ve worked with business owners all over the world to help them launch purposeful brands, businesses and programs.

I’m passionate about legacy, that we were meant to consciously and constantly curate our hearts and lives with the end goal in mind: a well-lived life.

I work from Singapore and am a bunny, Harry Potter and tiny fonts lover. I label everything and am an organisation ninja by nature. I've been featured on Huffington Post, am equal parts dreamer and doer and I help you make intentional, consistent small steps to make big dreams happen.

And my ultimate goal is to help as many people as possible live out their potential for greatness with joy.


Our Legacy Manifesto

The Petite Co. operates with these core values in mind. They guide every step of our client experience and is also part of the brand strategy I teach to my branding clients. I believe that there is power in identifying and embracing what legacy means to me, and putting it front-and-center so I always come back to it, no matter what I create.



  • A well-lived life
  • Giving from a full cup
  • Celebrating each and every one's unique path
  • Telling a good story with my life
  • Choosing kind and meaningful
  • Choosing purpose over perfect
  • Serving others well
  • Focusing on what matters
  • Inspiring positive change; and
  • Doing everything with ease and joy.
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Overall, I'm SO much more confident with putting myself out there now that I have a classy, polish web presence that I'm super proud of. Makes all the difference in the world.